Friday, April 2, 2010

Burtons Grill & Youk Burger

Opening Day for the Boston Red Sox is coming up this Sunday. So there will be tons of people in Boston soon, loyal fans who will fill up local restaurants and bars. Burtons Grill benefits, with their business more than tripling during Red Sox home games. "We have a very loyal customer that makes it a point to come to our location during the season," said General Manager of Burtons Grill, (Boston) Bridget Kelly.

This year Kevin Harron, CEO of Burtons Grill, decided to utilize this upsurge in his business by partnering with Red Sox infielder Kevin Youkilis and his charity Kevin Youkilis Hits for Kids, which is dedicated to improving the health and well being of children.

"When deciding how we could utilize one of our busiest seasons to lend a hand, Kevin Youkilis Hits for Kids seemed like a perfect fit. We're known for many things at our restaurants, but our burgers are definitely a standout favorite in the city and Kevin is a huge burger fan, so the
connection just made sense
" said Kevin Harron, CEO of Burtons Grill.

Kevin Youkilis Hits for Kids and Burtons Grill came together to create the "Youk Burger" available at all New England Burtons Grill locations beginning opening day! Designed by Kevin Youkilis and Culinary Director of Burtons Grill, Denise Baron, the 100% all-beef burger loaded with American cheese, shredded lettuce, crispy onions and Burtons Grill special sauce served with fries and a pickle, will cost customers $13.95 with $2.00 from each purchase going directly to Kevin Youkilis Hits for Kids. Customers can modify Kevin's combination by adding any items they'd like for an additional cost.

The Youk Burger ($13.95) will be available at all New England-based Burtons Grill locations including: North Andover, MA, South Windsor, CT, Hingham, MA and of course the Boston, MA location, smack-dab in the middle of Red Sox Nation. The Burtons Grill and Kevin Youkilis Hits for Kids partnership is dedicated to raising $10,000 for the charity. "We're excited to have partnered with Burtons Grill and are looking forward to hitting our goal," said Melanie Myers, Director of Events, Kevin Youkilis Hits for Kids.

Please note that the Youk Burger is also available to both Yankee Players and fans at the slightly higher cost of $100!

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