Happy 1st Anniversary To Victoria Hill Wine, Spirits & Gourmet!

Happy 1 Year Anniversary to the owners of Victoria Hill Wine, Spirits & Gourmet in Melrose! And Best Wishes for many more years to come. 

A year ago, I first met the new owners, Vijay, Andy, Puja, and Brian, and it was with a little trepidation that we discussed their plans for the shop. That's a normal situation with new owners of any business. What is their objective for the business? How will the business change? Will the staff be retained?

Their answers were very positive, and uttered with complete sincerity, so that my trepidations vanished. They wanted the shop to be an artisan wine, beer and spirits store. They certainly didn't want to turn it into a package or convenience store. They also planned on retaining any of the staff who desired to work there. Finally, there would be changes, but they hoped only positive ones, those which would further their primary objective. 

After this past year, I'm pleased to report that they have lived up to everything they told me that first day. All of the new owners are sincere and hardworking, fully open to suggestions from all of the staff. And all of the current staff previously worked for Beacon Hill Wine.  

Victoria Hill is a destination shop, not just a neighborhood shop, a place which attracts people from all of the surrounding communities. In large part, this is accomplished by offering products that aren't available at many other local wine and liquor shops, including the big box shops. The diversity of their selection continues to always expand, and have been greatly welcomed by the customers. 

For example, the wine selections, numbering around 600, include offerings from about 25 different countries, including less commonly available wines from regions including Croatia, Lebanon, Georgia, Armenia, Bulgaria, Serbia, Peru, Brazil, Slovenia, Hungary, Switzerland, and more. Wines from additional countries, such as Mexico, Canada, and England, may be added in the future when good choices can be found.    

To expand their wine selection, new wooden wine shelves, such as the ones pictured above, have been added, allowing the shop to stock even more wines. These two shelving units are devoted to Portuguese and Spanish wines, from Vinho Verde to Port, from Albarino to Txacoli.  

There's also a new shelving unit for Sparkling Wines (from Crémant to House Champagne, Cava to Grower Champagne) and Rosé Wines (from Provence to Txakoli, Italy to California). The shelving unit also has some Ciders, Non-alcoholic Wines, Mocktails and Mixers. 

In addition, about 25%-30% of their wine selection are "Natural Wines," which is used as an overall designation for wines that are Biodynamic, organic, sustainable, or similarly produced, whether certified or not. To more easily locate the Natural wines, you simply have to check the new wine price labels, shown above, and look for an "N" in the right hand corner. More Natural wines continue to be added all the time.  

The store also carries a variety of interesting and delicious Sakes, from Junmai to Honjozo, Ginjo to Daiginjo, Sparkling Sake to Yuzu Infused. And if you need help selecting Sake, just ask me while I'm working and I'll be more than willing to help you.

I continue to conduct Wine Tastings every Thursday evening, from 5-7pm, and every Saturday afternoon, from 1-4pm. The tastings showcase diverse wines, exposing many customers to wines, countries and grapes they have never previously sampled. Customers have been very appreciative of this approach, and open to tasting more unique wines. They have often found new favorite wines, buying wines they wouldn't have purchased on their own, wary of buying a wine they've never experienced or knew little about. There have also been plenty of repeat customers who regularly come to the tastings to experience these new wines. 

On Friday nights, there are also often additional tastings, of Wine, Beer or Spirits. Please come by any of these tastings to expand your palate and taste some delicious and fascinating new wines, beers and spirits.  

Besides the diverse wine selection, the Beer chiller contains an excellent assortment of craft beers and ciders, many from local breweries, as well as some of the usual favorites, from Modelo to Budweiser. Customers have been very complimentary about the beer selection. 

The Spirits selection is diverse as well, including some harder to find selections, from Blanton's Bourbon to Chartreuse. Local spirits can also be found, from producers such as Barr Hill and Short Path.

Another physical change to the store has been new and extra lighting, to make the store brighter and easier for customers to see all of the selections. A new chiller case was also added, which holds wines, single beers, and hard seltzers.   

More changes are in the planning stages as well, such as the addition of more wooden wine racks, and possibly a new wine tasting station. As the holiday season approaches, even more wines will be added, included more higher end wines, which are great gifts for family and friends. 

Many thanks go to Vijay, Andy, Puja, and Brian, for creating an excellent store, for carrying a diverse and interesting selection, and for being open to suggestions. They have worked very hard during this past year, and it has been a real pleasure to work for them. 

If you live in Melrose, check out Victoria Hill and see what your new neighborhood wine, beer & spirits shop has to offer. If you live outside Melrose, please also check out this destination spot as you are likely to find plenty of selections that aren't available at your own neighborhood wine shop. And please come to the tastings and learn more about the wonders of wines, beer and spirits from all over the world! 

Victoria Hill Wine, Spirits & Gourmet
538 Main Street, Melrose
(781) 665-3332
Hours of Operation: Monday to Wednesday: 10am-8pm, Thursday to Saturday: 10am-9pm; Sunday: 10am-7pm.